Adventures in Interning

Lately I’ve started exploring the accounts that interact with and like the brand’s Instagram posts. It’s been interesting to see the diverse group that are connected by the product. Typically, I go to any recent post, click on the likes and select accounts. From there I am able to see their posts and comment. This brings the brand into their notifications, encouraging them to look through everything Wovenfree has to offer, thus creating a possible customer.

I have yet to see behind the scenes in the analytics however this approach is different and, if nothing more, creates a friendly face between the brand and those who interact with the post.

I am continuing to see results from the comment outreach. While scrolling through a sea of posts that may or may not be of use is monotonous, it’s somewhat effective and provides a decent amount of follow backs.

I do wish that I could gather a better understanding of different roles in marketing. This internship, however, has given me a realistic view of what social media marketing actually consists of.

The Wovenfree team has served as my first stepping stone into the world of marketing. This first month has brought an abundance of insight to methods of bringing traffic to a company’s social media page. I have mainly been assigned to interacting with potential customers through liking and commenting posts that share a specific hashtag or location. The company’s account receives a good amount of response and follows back.

I feel that it’d be interesting to learn the logistics of post interactions and exposure.